A QUICK GLANCE
Aqua Wipes are experts at developing high quality products approved by paediatricians and the NHS. They have most recently launched a baby wipe that is natural, eco-friendly and gentle; ensuring both baby and planet are cared for side by side. Aqua Wipes are specially formulated with 99.6% purified water so they are perfect for use on sensitive skin right from birth. They are all 100% biodegradable, decomposes in just over a fortnight and are gentle on both baby and environment.
THE REAL STORY
I distinctly remember meeting the Aqua Wipes team when I was working as a Buyer for Ocado. As I was briefed on the characteristics of this wipe, I felt a familiar chill as I instinctively knew that this small product was going to have a big impact.
Mamas are surrounded with the mantra ‘only cotton wool and water’ throughout most of their pregnancy. The ethos is valid; the skin of a newborn baby can be ten times more delicate than that of an adult so parents should be selective about what they choose to expose it to. However the reality of filling a quaint Top & Tail cup (that seemed like such a good idea on the John Lewis nursery tour!) and cleaning poo explosions with tiny cotton wool pads, is messy and soul destroying. Not to mention that cotton farming is highly water and insecticide intensive and most pads aren’t compostable.
Moving to wipes helps to alleviate the Baby Changing drama but the focus of destruction just moves to our planet; each wipe takes 100 years to break down in a landfill which results in even more Mum-guilt!
Imagine my delight when I met a company who presented a wipe that seemed to do it all:
Suitable from birth – check!
No chemicals, parabens or nasties – check!
No plastic and biodegrades in weeks – check!
Approved by paediatricians – check!
DAD’S KNOW BEST
Like the best baby products, Aqua Wipes was launched by a parent who struggled to find a solution to meet the needs of his daughter. The brand was born after the Founder, Dr Mark Little’s daughter was diagnosed with severe eczema. Faced with an abundance of products that were too harsh, he set out to make a wipe that would be gentle, not only on her delicate skin, but on the environment too. Aqua Wipes is one of the first wipes with a cloth that degrades in just over two weeks.
DOES IT CLEAN UP ON IT’S COMPETITION?
The eco-credentials of the brand are unfaultable but so is the performance!
Aqua Wipes are strong and moist making them great for bottoms as well as sticky hands and faces. The pack is easy to open and re-seal with one hand and the wipes themselves are strong, thick sheets allowing you to use less per change as they are fairly difficult to tear. The wipes are perfect for newborns to toddlers, are award winning and approved by the Vegan society. They are used in NHS maternity, special care and neonatal units across the country and it is clear that the brand has taken the best elements from it’s competition and combined it to make an even better offering.
ANYTHING ELSE YOU SHOULD KNOW?:
Since Aqua Wipes have such a high content of water, they can be heavier than regular wipes. Putting parents at the forefront of all their decisions, the brand has launched four pack sizes to suit all households and occasions.
Aqua Wipes have 64 sheets per pack and are available in a single, 4 and 12 pack. They also have a 12 sheet travel pack which is perfect for changing bags or to pop in the car as they are lighter to carry around.
WHO WOULD THE WIPES BE BEST FOR?
We would definitely recommend giving these products to parents that want a brand with high quality credentials for both baby and the planet. Being natural, biodegradable and vegan-friendly, we feel this range will really resonate with Mums and Dads that are trying to make responsible lifestyle choices for their family.
The wipes are a little more expensive compared to those that do not quickly degrade but of course, the cost making these innovative sheets is higher too. However, Aqua Wipes are regularly on strong offers so it’s always worth having a quick look on NeeNoo to make sure you get the best deal every time.
You can discover the range of wipes here: Aqua Wipes